November 18, 2012
Gluten Free Foods Can be a Great Business Opportunity
You can do great business in gluten-free foods these days. The thing about going and investing in gluten-free foods is simply this – it is no longer a choice that people simply make for an inability to digest gluten; not any more than going sugar-free can help with a diabetic situation. People go gluten-free these days just as a lifestyle choice.
Traditionally, people have only chosen gluten-free diets to help with an autoimmune disorder called celiac disease that makes it impossible for a person to eat cereal like wheat, barley or rye. It causes stomach damage if people with this disorder eat anything with gluten in it.
The mainstreaming of gluten-free foods seems a tremendous opportunity to many. Bu this apart, there are millions of people who simply have no way to survive with regular food). Scientific estimates place the figure at 2 million. Only one out of every ten Americans with difficulty digesting gluten have actually been diagnosed. Anyone in business to supply the market with gluten-free foods can only find better demand each passing day.
Gluten-free foods are now a lifestyle choice too, thanks to the way stars like Kim Kardashian promote them. Athletes like James Starks of the Green Bay Packers are often seen promoting their gluten-free lifestyle as well. While going without gluten does nothing for the average person, it can help people who people who stay in top physical form the way athletes do.
There is another angle to this that most people don’t see you right away. When people have special dietary requirements because of a health need, they are the ones who get to dictate where the family or the group of friends goes out to eat. They have veto power. When you cater to the gluten-free market, you get to cater to everyone that they know as well often.
Certainly, as the gluten-free lifestyle begins to gain in popularity, the big corporations certainly will begin to enter it. For instance, it used to be even three years ago the if you tried to register for a domain to do with gluten-free foods, you could get just about anything that you wanted. These days, there’s nothing available. It’s all taken.
This should show you how important an area of the food business the gluten-free trade is about to become. Go in with a little foresight and planning, it should be easy to make one’s mark here.